Carefully assessing the best strategy for filing intellectual property titles is undoubtedly the first and fundamental step for a correct protection of a company’s ideas and assets. There are various aspects to be considered, from the geographical scope of protection of a trademark, patent or design, to the correct product classification (for trademarks and designs), to prior art searches aimed at identifying any prior rights of third parties that might pose an obstacle to obtaining exclusive rights or make it advisable to adopt different protection strategies. Bugnion stands alongside clients, providing consultancy at every stage of a project aimed at obtaining exclusive rights, as well as in the subsequent steps of keeping the titles themselves alive (by monitoring the yearly deadlines for patents, five-year renewals for utility models and designs or renewals, normally every ten years, for trademarks).