ONE WAY OR ANOTHER

Multiple avenues are available to rights holders to protect their brands online This article first appeared in World Trademark Review […]

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OHIM HELD TO HAVE ERRED IN FINDING THAT CLASS 5 GOODS HAD SAME PURPOSE

This article first appeared on WTR Daily, part of World Trademark Review, in (November/2014) In Novartis AG v Office for Harmonisation in the Internal Market (OHIM) (Case T-444/12, October 16 2014), the General Court (Fifth Chamber) has ruled on the likelihood of confusion between two marks by  considering active […]

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ASSESSING SCOPES OF PROTECTION

Opposition proceedings in Italy are limited in order to exclude protection of extremely well-known trademarks beyond the concept of likelihood […]

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ONE SWALLOW DOESN’T MAKE A SUMMER

A UIBM Opposition Division decision advocates greater caution in protecting direct consumers of pharmaceutical products. However, future rulings may well […]

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THE ITALIAN PERSPECTIVE ON FLUIDITY

Creating new images and periodically modifying marks is arguably the best way to focus consumer attention This article first appeared […]

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KEEPING WITH TRADITION

Non-traditional marks are afforded protection in Italy, but there are challenges to registration This article first appeared in World Trademark […]

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ATTENTION TO DETAIL

This article first appeared in World Trademark Review magazine issue 43, published by The IP Media Group. To view the […]

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HOW BEST TO PROTECT CONSUMERS

The system of IP protection in Italy is rigorous and effective – but rights holders need to adopt the correct […]

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FILLING THE GAP

The Italian Patent and Trademark Office is making great strides in its aim to make its offerings more efficient This […]

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GUCCI LOSES MATCH AGAINST GUESS

This article first appeared on WTR Daily, part of World Trademark Review, in May 2013. For further information, please go […]

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TAKING INFRINGEMENT ACTION IN ITALY

Trademark, patent and legal specialists at Bugnion run through the process for taking infringement action in Italy Published on THE PATENT LAWYER MAGAZINE […]

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A QUESTION OF CIRCUMSTANCES

Not all Italian courts take the same approach towards the lookalike phenomenon or trade dress in general Published article on […]

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